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meet the team

Andy Beeston

Coach ‘Andy’ (as he is affectionately known by many of the kids he teaches in schools and during AJB Camps) has owned AJB Sports In Education since 2015 and has built it up almost single handedly into the exciting and vibrant enterprise we know today. He is passionate and dedicated to coaching and helping young people to grow and realise their potential through sport. Andy highly values the AJB ethos and instils it into every part of both the company and his own personal life. The belief that sport shouldn’t just be played for competitive or extrinsic rewards, but that it can help young people to create, learn, lead, inspire and grow.

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James Prentice

Coach Jimmy came on board as a partner with Andy in 2018 to help grow the business and develop their shared love of sport and physical education. The two have known each other for over 10 years and met during their time in the USA, where they both lived and worked as football coaches in New Jersey.

Jimmy shares the company’s vision for the future and holds the same values for using sport as a way to help kids grow, learn and develop holistically. He is motivated, experienced and passionate about both sport and coaching children to reach their potential.

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Marcus Sandland

In 2018 Marcus wanted to help others through fitness after meeting his goals at the gym. He gained a fitness instructor qualification and personal training diploma, then going on to help people online with live fitness classes. After a couple of years he decided he wanted to expand on his sporting background by going to university and study physical education and coaching. After one year of higher education in coaching, he met Andy and AJB Sports via his placement and secured a role as an assistant coach. Marcus’ current interests within his studies lies within coaches relationships participants and coaching practice. Since then, Marcus has risen within the company.

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Chloe Adams

Increasing and engaging young people’s participation in sports has always been a passion of mine. From playing football, netball and rugby myself, I specifically wanted to provide more opportunities for young girls that I didn’t personally have myself. Im one of those people that once I have an idea or dream in my sights, I have to work towards achieving it, so I went to Hartpury college and University of Bath with the aim to become a sports coach to reach my end goal. I have recently just graduated and wanted to get straight into the industry to widen my experience and knowledge even more. Seeing children succeed within sport no matter what ability, is so rewarding as a job, that I would never want to do anything else.

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Ollie Lewis

My footballing journey started at my local Sunday league team in which I played for 7 years. The team was based in Shrewsbury, Shropshire, where I grew up and went to school and college. I have only recently moved to Worcester as the opportunity at AJB Sports in Education opened up and allowed me to follow my dream of getting into coaching full time. My previous coaching experiences have been extensive and quite varied. I have been coaching wheelchair basketball for the past 3 years and prior to that I journeyed over to the USA to coach football in between my University study. 

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Ruby Morris

We first met Ruby, once again through our relationship with the University of Worcesters placement. After planning her placement with us way ahead of time we realised we had met one of the most organised and professional students at her age. For someone so young she has a very responsible head on her shoulders and this will certainly take her far.

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Ralph Clay

Ralph originally got into coaching a little later than many people would normally expect, but ever since starting he has found it to be an incredible and rewarding journey. He says he has been “lucky to be part of many different schools in my short career so far, and feel that I have made a positive impact on lots of different people wherever I have been”.

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Owen Thompson

Having played sport a lot when I was younger, coaching was always important to me, support and guidance in helping me improve was of top priority and that’s something I want to give back to people. Seeing people smile because they could do something after a session that they couldn’t do before gives me biggest satisfaction. Becoming a coach was a no brainier for me.

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Nicole Gasic 

Coach Nicole is our swimming expert here at AJB Sports in Education. She has been with the company since 2017 and has swum competitively for Worcester swimming club for 8 years, representing them all the way up to regional level. She is also one of our many coaches who got itchy feet and travelled over to the USA to gain further experience in another country. Nicole worked at Camp Wayne in Pennsylvania as a swim coach whilst also travelling around the country to broaden her horizons. She says her favourite place to visit is New York City and that there is nowhere else like it.

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James Gregory-Pascoe

James joined us in the Autumn of 2023 on a placement from University. James went above and beyond with his hours initially for his placement, followed by countless additional volunteer hours as he wanted to shadow and learn. James has been coaching for 3 years already and has worked in schools both in Worcester and in Brighton.

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Joe McCauley

I’m interested in coaching because I enjoy helping others learn and develop new and ongoing skills. I am interested in travel and exploring different cultures and ways of teaching and learning.

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Ellie Boswell

I’m currently doing a gap year with hopes for going to university and studying sport and coaching. I joined AJB in September of 2024 as I want to have a positive impact on children’s view of sports especially at a young age- along with putting a smile on their face.

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